Domain Management

Just having an amazing website isn’t enough. Every aspect of your marketing campaign needs to be working for you. If your email address isn’t @yourcompany.com then you are subliminally telling your clients that you haven’t taken the time to fortify your brand. This translates as a lack of attention to detail.

We can help ensure that all of your email addresses are branded properly @yourcompany.com as well as full email management. From shared calendar & contacts, synchronization to your iPhone, Blackberry or other Smartphone and even getting all of your email to be consistent and up-to-date in real time without having duplicates everywhere.

We are exclusively partnered with Inbox Solutions. Inbox Solutions has all the tools you need to maintain a corporate level email solution, including Postini antivirus, for just $10 per user/month. They can also setup unlimited distribution lists and aliases (info@, sales@, etc..) for no additional charge. When you choose Webssentials to design and manage your website, you get a turn-key solution.

Now that we have created a stunning, online brochure for your business that engages your prospective clients, you need to ensure your site can be found. After all, a great website that you are proud of yet no one can find, is a truckload of FAIL.

This is why we have partnered with industry experts for ensuring your website can be found by the words and phrases your demographic is searching for. We don’t believe in giving your hard earned money to companies that put you in the sponsored sections of Goggle and other search engines only to have your site lost in the Internet abyss once your contract expires. The sponsored sections are costly and random. The more impressions you get, the more money you have to spend. The other school of thought is organic search engine optimization.

Our partners will research your competitors, provide in-depth keyword analysis and work with us to ensure your site is coded in such a way that the search engines rank you higher. It’s part science and part art. Webssentials and its Internet marketing partners are a winning combination for your business.

The first and most important step in managing your online presence is your domain name. It is, in essence, your company name online. If your domain name is too long or has too many similar characters then it will be difficult to type for email and other correspondences. One wrong letter is all it takes to lose a client… unless you happen to own that domain spelling too.

A company cannot own too many domain names. Today, managing your online credibility is crucial. You must control your namesake. The only way to do this is to buy the relevant domain extensions and names that make sense now and for the next 10 years. You can pay annually or get multi-year discounts but you must always be thinking about what different ways might someone type to find you, what promotions might you run that you could benefit from its own domain or simply, what names might your competitors buy.

Webssentials has partnered with GoDaddy, the industry leader in domain registration, to create a portal just for you. This venture is now Webccessory and is your one-stop shop for everything you need for your domain.

So, now you have a great website, a memorable domain name and a strategic marketing plan but where are you going to host it? Your website is made up of many files that, when combined, create this virtual world to immerse your clients and prospects in. Those files need a home. Preferably somewhere with tons of Internet bandwidth that can handle the hopefully thousands of people who are flocking to your website. It has to be secure to prevent hackers from maliciously changing your site content and it needs to be CHEAP.

Let’s face it, just about any data center these days covers the first two concerns and just about all hosting companies have competitive pricing so what exactly is the key factor for making this decision? Customer Service of course.

Webssentials has partnered with GoDaddy, the industry leader in web hosting, to create a portal just for you. We call it Webccessory which is your one-stop shop for everything you need for your domain. Keep all of your domain names, hosting, email and other online products in one, easy to manage portal. Our technical staff will be happy to assist 24 hours per day. What are you waiting for?